The BCCI in a recent move has set the combined price of INR 33,000 crores for the sale of IPL media rights for the next cycle.
Previously, because of the composite bidding process, Star Sports acquired the rights for IPL for the 2018-22 cycle.
This time around, the board is taking things to a whole new level with no composite bidding process. BCCI has made four bundles for which there are different players.
The bundles have been classified as A, B, C and D which includes a very special non-exclusive cluster.
The price of these bundles is according to 10 teams and 74 matches. BCCI may in the future increase the number of games.
The first bundle contains the media rights for India subcontinent television rights with a tag of INR 49 crores.
Bundle B has the India digital rights for the IPL with the tag of INR 33 crores.
The much talked about Bundle C has the non-exclusive cluster. This non-exclusive cluster includes the opening match, four play-offs and the night fixtures of doubleheader games. The price of this one is Rs 16 crore per game.
The fourth bundle is for the rest of the world jurisdiction and carries a price tag of Rs 3 crores.
Some experts believe that the third bundle’s rights will have to be read carefully before players decide to purchase it.
The e-auction is set to take place on the 12th of June. This year’s target of BCCI is INR 90 crores as opposed to the current INR 51 crores that the board is earning through the IPL.
