The Board of Control for Cricket in India or BCCI has started the invitation process for Invitation to Tender for Title Sponsor Rights of their events.
Additionally, all the details such as eligibility criteria, process for submission of bids, rights, obligations, etc. are contained in the ITT document that is available for purchase.
This document can be purchased by the interested parties after paying a non-refundable fee of INR 1,00,000 to BCCI and also some Goods and Services Tax.
Moreover, this document is available to purchase till the 21st of this month.
Therefore, all interested parties must start working now if they wish to be in the limelight.
Interested parties can mail their details to BCCI to procure the document
Furthermore, all the interested parties, upon successful completion of the payment, must mail the details to the BCCI.
The email address given for this process is titlesponsor.itt@bcci.tv.
If any party is showing interest in submitting a bid, then they must purchase the ITT. But, only those parties can do so who are eligible for the procurement of the documents.
Therefore, only purchasing the ITT document does not give a guarantee or entitlement to the person to place a bid.
Also, it is in the hands of the BCCI to cancel this process at any stage and manner.
Additionally, they will not be accountable to the interested parties on why did they do so.
Previously, in June Dream11, the fantasy gaming platform bought the title sponsor rights for a whopping INR 358 crores.
Last year, the BCCI made an announcement that Mastercard has purchased the rights for all of the international and domestic fixtures.
We have seen a few home series where Mastercard’s name appeared as well as in the domestic season as well.
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