The much awaited Women’s IPL is already taking giant strides. The inaugural season of the Women’s IPL is underway in 2023, 15 years after the first season of the Men’s IPL. The broadcast rights to host the inaugural season have been sold for a whopping price of 951 crore Indian rupees.
This deal covers the first five years of the tournament with Viacom18 winning the broadcasting rights. This is massive news for Women’s cricket as it would revolutionize the sport and encourage more girls to play the sport. The tournament will attract foreign players to participate in the league.
Jay Shah’s statement
Jay Shah said:
“I am really thrilled that we have had such an encouraging response for a league that will revolutionize women’s cricket, not just in India but across the globe.
“This is a commitment I had made to the board and our women cricketers and today we have taken one big leap.
“The broadcasters play a key role in taking the game to a wider audience and their active interest in the league is a clear indication that the Women’s Indian Premier League is headed in the right direction. The per-match valuation of INR7.09 crore (over GBP 700,000) is something that has never previously been registered for a women’s game.”
Follow Crickdom on Twitter for more.